Does a Blog Have to be Confrontational to be Successful? Over a lot of years of blogging, as well as reading and hearing the opinions of others about the subject, I have formed the view that there is a not insignificant number of people who believe that unless a blog is confrontational, argumentative, or otherwise…
(Note: this post was published in September 2013 but inadvertently dated – from an earlier draft – for February. I am re-posting the content in September as a new blog post, for September, so that those subscribed to receive current posts can be assured of receiving it.) We use the word “success” a lot….
On LinkedIn, make it easier to be found for the services you offer One of the most basic considerations for creating and editing our Professional Profile on LinkedIn is to ensure it is well stocked with the words and phrases we want to be found for – our ideal search terms. By the way, for…
It’s normal this time of the year to be thinking strategy. Which usually includes addressing a host of questions, the answers to which are not always immediately forthcoming. Such as: How can we improve on last year’s performance? Are we on the right track with our business? What is the competition doing? If we suddenly…
“Now is the accepted time to make your regular annual good resolutions. Next week you can begin paving hell with them as usual.” Mark Twain If New Year’s resolutions work for you, that’s great. As for me, while I may not be as cynical about them as Mark Twain was, I’ve always found they are less…
If you haven’t looked at the Company Page layout on LinkedIn for a while, now would be a good time. There have been some major changes, all – to my mind – for the good. For a quick introduction to setting up a Company Page on LinkedIn, check out my post on the MYOB blog…