Consulting

Why knowing who your real client is could be crucial for your business

Are you working with the real client, or with a stand-in? Drawing on my own experience and that of others of my acquaintance, I would go so far as to say that – in the professional services field – not knowing who the real client is could jeopardize your professional reputation and even your business, …

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Get the Social Edge Kickstart program

Professional Services Practitioners the Lost Tribes of Social Media

It’s taken longer than I had planned, but I’m finally about to launch my membership program for professional services practitioners wanting help with social media. The program is called Get the Social Edge Kickstart. In a free webinar early next week I’ll be explaining how it will all work, with a commencement date of May …

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Gary Vaynerchuk Videos as Social Media Consulting Filter

By way of a chance conversation after a Toastmasters meeting at which I was a guest the other night, I’ve found one way to share some information about social media in business without getting into lengthy and potentially confusing explanation. Namely to point people to a couple of videos of the amazing Gary Vaynerchuk, @garyvee …

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