David Meerman Scott in Australia Jennifer Frahm's great roundup of the recent visit to Australia by acclaimed social media author David Meerman Scott (tags: social-media marketing pr Australia Sydney Melbourne social-media-club Twitter) Monitor conversations about your brand on social media Jeff Bullas' excellent gloss on the MarketingProfs post (which Jeff links to) on this topic:…
Telstra, Australia’s still-dominant telco, yesterday shut down its corporate blogging site nowwearetalking.com.au CEO David Thodey’s letter announcing the shutdown promised “Telstra will launch a new corporate blogging website later this year”. In keeping with the expressions of opinion from the opinionati when nowwearetalking launched back in 2005, from congratulatory/welcoming through curious/cautious to dismissive, blogosphere commentary…
This has been for me a week of social media highs, attending Social Media Club Sydney and the Future of Influence Summit, also in Sydney (with a linked event in San Francisco). So many new ideas and fresh perspectives to consider! One of several particularly memorable experiences of the week was hearing David Meerman Scott,…
I’m looking forward eagerly to the Social Media Club Sydney event planned for tomorrow night, 31st August. What with that and attendance at the next day’s Future of Influence Summit, I expect my brain will be buzzing with new ideas and perspectives by the time I get home on Tuesday night. There are two speakers…
Thinking about the Future of Influence Summit I’ll be attending in Sydney this coming week, and having an abiding interest in the derivation of words, I looked up “influence” in my Collins English Dictionary and was interested to see that although the meanings listed for the noun were not terribly helpful (e.g. “an effect of…
I knew I’d been talking, more than doing, about my social media roadmap workshop concept when the last person’s eyes glazed over. Yes, it’s been a while coming! But at last, in tandem with my friend and colleague Associate Professor Michael Rees (@mrees on Twitter) from nearby Bond University, I’ll be presenting the first workshop next…