Listening, the Silent Discipline, and Social Media
We talk about listening to the social media conversation, so how good are we at listening?
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Social Media Day 2010
Mashable declares Jun 30 Social Media Day, with events scheduled worldwide It’s a great idea to have an international Social Media Day, nominated as June 30, and it’s great that Mashable got the idea going. The rationale is good: Social media has changed our lives. It has not only changed the way we communicate, but…
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Using the WayBack Machine for Restoring Lost Posts
The Wayback Machine is a helpful tool for finding missing blog posts from past years I’m in the process of restoring some posts to this blog, posts that were published several years ago but for some reason did not make it to this WordPress site from a previous platform. From something I wrote at the…
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When the Social Media Crowd Shows Up Will We be Ready?
A case study showing why it is necessary to plan for social media success before it arrives It was a pleasant enough gathering of local business people, with ample servings of tasty food and drink provided by the evening’s sponsors, lots of groups in animated chat, so I was not prepared for the rather testy…
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Practical Social Media for Tourism and Travel Industry
Social media practitioners Becky McCray and Sheila Scarborough offer new course for tourism operators Tourism these days is a significant element of the economy of many countries and according to one report I read the share of tourism in international gross national income is 6%. Tourism also plays an important role in specific regions and…
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Meanings of "Social Business" and Implications for Branding
Is the term “social business” about doing good with social media or about how social technologies work in the business context and how does that affect my branding? Not long ago, in the process of seeking greater focus in my business and related branding, I formed the view that the term “social business mentor” was…