Engage! by Brian solisI made this video yesterday, chatting about Brian Solis’ book Engage! (the Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web).

The video is by no means perfect – the lighting is poor, there is wind noise in the mike, etc etc. But the book is excellent – chock full of information and ideas about social media

I see the book Engage! as a must-have for anyone who has a professional or business interest in operating effectively in the new web environment. And as I say on the video, I am about to start reading it again.

[youtube]http://www.youtube.com/watch?v=r5uE52Jc6X4[/youtube]

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Des Walsh is a business coach and social media strategist. He helps owners of small and medium business meet confidently the special challenges of this age of rapid transformation, deliver great results and stay balanced and happy in the process. Des has been actively engaged for over 20 years in promoting the business opportunities of the digital economy, is a certified specialist in social media strategy, a blogger, podcaster and co-author of the best-selling book LinkedIn for Recruiting.

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