One of the busiest people at the Enterprise 2.0 Executive Forum in Sydney on Feb 24 was Peter Williams. It was a challenge to get to interview him so I was pleased to have a few minutes with him, with camera running, towards the end of the day’s proceedings.

Pete is CEO of Deloitte Digital, which is a new business that delivers professional services online. I’m sure that keeps him busy enough. But recently he has taken on another role, helping the people of Flowerdale, Victoria, Australia, in the aftermath of the recent, terrible bushfires.

In both roles, Web 2.0  technology and culture are center stage.

In this brief interview, Pete shares some thoughts from the Deloitte Digital perspective and tells the inspiring story of how Web 2.0 is being harnessed to empower a devastated community.

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Des Walsh is a business coach and social media strategist. He helps owners of small and medium business meet confidently the special challenges of this age of rapid transformation, deliver great results and stay balanced and happy in the process. Des has been actively engaged for over 20 years in promoting the business opportunities of the digital economy, is a certified specialist in social media strategy, a blogger, podcaster and co-author of the best-selling book LinkedIn for Recruiting.

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