One of the things they don’t tell you when you start blogging and using other social media tools is that there will probably always be things that need fixing or improving, generally stopping short of the need for a major overhaul.

Some bloggers, especially the more technically inclined and adept, seem to relish that and take pride in being able to find the solutions and fix things themselves. For me, that sort of thing is a chore and I often wish I could hand over the task to someone else.

With a caveat or three:

  • they need to know what they are doing, so they don’t make matters worse
  • they need to respect what I have built and my intentions for how I use social media
  • they need to be ok about doing small jobs and charging accordingly

In other words, a social media handyperson.

Until about a week ago, I did not know anyone who was happy to fill that role.

Then Paul Chaney, Internet Marketing Director at Bizzuka Inc, President of the International Blogging and New Media Association (IBNMA) and all round upstanding guy, told me he was about to brand himself as the Social Media Handyman.

Handyman truck, London: photo by saba dija, Flickr - Creative Commons
“Handyman” truck, London: photo by saba dija, Flickr – Creative Commons

He has now made it official and posted about it on his Conversational Media Marketing site.

Paul tells us that in his new role as Social Media Handyman he will be posting, along with a very impressive lineup of other social media luminaries, at the prestigious MarketingProfs site and on the real estate site Active Rain.

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Des Walsh is a business coach and independent, confidential sounding board for business owners and entrepreneurs. A long term advocate of smart, risk-mitigating business use of technology and a certified social media strategist, he is well placed to support businesses in adapting to the rapid changes in the technological, business and social environments. Connect with Des on LinkedIn, Google+ and Twitter. And to stay in the loop, get Des’s weekly Social Business Bites (select snippets of his "best of the week" online finds).

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