BlogWorld and New Media Expo 2008 is in full swing, at the Las Vegas Convention Center. This is the second year in a row for this event and the vibe is excellent.The participation numbers are excellent too – from memory there were about 1,200 speakers last year and I believe there were about 100 speakers/panelists. I was told last night at the main event party that this year there are over 2,200 participants and some 200 or more speakers/presenters.

I participated yesterday on a panel with the topic How to Plan, Build and Promote a Business Blog for Small Business, moderated by Rich Brooks, President of flyte New Media. The other panelists were Denise Wakeman of the Blog Squad and John T. Unger, artist, blogger and expert on the Typepad blogging platform.

The session was very lively, great fun to be part of and – judging by the feedback I’ve had – informative and helpful.

In what I thought was a daring move, our moderator set up a stream on Twitter to capture questions and comments live from the floor: the twitstream was projected live onto a large screen.  I had wondered, frankly, whether all of that would be a distraction, but it seemed to work very well.


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Des Walsh is a business coach and social media strategist. He helps owners of small and medium business meet confidently the special challenges of this age of rapid transformation, deliver great results and stay balanced and happy in the process. Des has been actively engaged for over 20 years in promoting the business opportunities of the digital economy, is a certified specialist in social media strategy, a blogger, podcaster and co-author of the best-selling book LinkedIn for Recruiting.

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